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When Hiring More People Makes Your Product Problems Worse

by Jonathan Simmons, Founder

The Instinct

Your product team is drowning. Features are late. Bugs are piling up. Stakeholders are getting impatient. The team is working nights and weekends, and it's still not enough.

The obvious solution? Hire more people.

More engineers to write code. More designers to create mocks. More PMs to manage the chaos. More hands to share the load.

Except here's the thing: adding people to a broken system just scales the brokenness.

Why More People Doesn't Fix Product Problems

I've watched this play out dozens of times. A struggling team hires three new engineers. And instead of getting 3x more output, they get:

  • More meetings. Now everyone needs to be aligned. Standups take longer. Planning sessions become coordination nightmares.
  • More context switching. Work gets fragmented across more people. Nobody has the full picture. Communication overhead explodes.
  • Slower onboarding. Your best people spend weeks getting new hires up to speed, which means they're not shipping.
  • More technical debt. New people make architectural decisions without understanding the system. Code quality drops. Integration gets messy.

Within a few months, the team is bigger, more expensive, and somehow moving slower than before.

The Real Problem Isn't Capacity

When teams feel overwhelmed, they assume the problem is capacity. "We just need more hands."

But in my experience, the real problem is almost never capacity. It's one of these:

Lack of focus

You're building too many things at once. The team is fragmented across five "top priorities" and making slow progress on all of them. Adding more people just means more things in flight, not more things shipping.

Unclear requirements

Half the work is rework because nobody validated what should be built before starting. Engineers are guessing. Designers are iterating in a vacuum. PMs are playing telephone with stakeholders.

Process dysfunction

The team spends more time in meetings, handling interruptions, and dealing with organizational friction than actually building. More people just means more friction.

Wrong people

You don't need more people. You need different skills. Or better leadership. Or someone who can make decisions without forming a committee.

Adding capacity to a broken process is like adding more lanes to a traffic jam caused by a car crash. You haven't fixed the problem—you've just made it bigger.

What Actually Works

Before you hire, try this:

1. Cut scope ruthlessly

Pick one thing. Ship it. Then pick the next thing. Stop pretending you can do everything at once.

2. Fix your process first

If onboarding takes weeks, fix that. If meetings eat half your day, fix that. If requirements are unclear, fix that. Scale a working system, not a broken one.

3. Get clarity on priorities

Not "top 5 priorities." One priority. The thing that matters most. Everything else waits.

4. Validate before you build

Stop building things nobody asked for. Spend a week prototyping and testing. Waste less time building the wrong thing.

5. Improve decision-making

Half the delays aren't about capacity—they're about decisions getting stuck in limbo. Clarify who decides what, and empower them to move.

Only after you've done all that should you consider hiring.

When Hiring Actually Makes Sense

Don't get me wrong—sometimes you genuinely need more people. But it's only the right move when:

  • You have a working system that's constrained by capacity, not dysfunction
  • You have clear priorities and everyone knows what they're building and why
  • You have a validated problem worth scaling a team around
  • You can onboard effectively without grinding your best people to a halt
  • You know exactly what role you need and why

If you can't check all those boxes, hiring won't solve your problem. It'll just make it more expensive.

The Alternative

Instead of scaling your team, consider scaling your leverage:

  • Fractional leadership that brings clarity without full-time overhead
  • Targeted expertise for the specific gap you have (not warm bodies)
  • Process improvements that let your current team move 2x faster
  • Better prioritization so you're building fewer things, but the right things

Sometimes the solution isn't more people. It's better direction.


The bottom line: Hiring is expensive, slow, and risky. Before you scale your team, make sure you're not just scaling your problems. Fix the system first. Then scale what works.

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